February 2021 - Newsletter Message
February’s message is focused on why we use the color code in our company and how it relates to our work here.
By way of reminder, there are 4 colors in the Color Code: red, blue, white, and yellow. Generally, this is how they break down:
REDS: Need to look competent, be right, and be respected. They are strong leaders and they love challenges.
BLUES: Need to have integrity and be appreciated. They are focused on quality and creating strong relationships.
WHITES: Need to be accepted and treated with kindness. They are logical, objective, and tolerant of others.
YELLOWS: Need to be noticed and have fun. They love life and social conversations, being positive and spontaneous.
Additionally, there are lists of 15 strengths and 15 limitations, or weaknesses, assigned to each color. Everyone gets 15 of each, no matter their color.
Remember that these are all general definitions and usually people are combinations of multiple colors at once, with one dominant color. So, even if two people share the same dominant color or the same combination of colors, they are still unique individuals and subject to differences in personality, values, and perspective.
When you complete the Color Code as part of the hiring process, we intend it to be a free gift for you and we encourage your whole family to take it. I’ve had my whole family take it. My philosophy is that, if we can understand ourselves better by understanding the color code, then we can start to see patterns in our relationships and interactions with others. For example, you may notice that you naturally click with some people while others are more difficult to click with. You might see that some customers and coworkers are more comfortable with you than others. You’ll start to notice that your conversions with some of your team members are deeper than with others. You’ll start to see patterns everywhere, even in your personal life. Once you start observing these patterns, you can then figure out how to maximize your strengths and strengthen your weaknesses. When we work on our weakness, our weakness can become our strengths. For me, I used to be afraid to stand up in a group. It was a weakness of mine. Now, after working on this weakness, I can stand up and talk at work and at church because I know that I have value and worth and I also know that each of you have value and worth.
There are many other personality tests that you can take and we welcome you to do this on your own. The better you can understand yourself, the more self-aware you will become. With self-awareness comes a deeper understanding of how to work with others, how to monitor yourself and improve your relationships.
Many in the company think that we use the color code to judge people. That is wrong. We use the code so that we can all understand ourselves and others better. Many have thought that we promote based on the Color Code. That is also wrong. We have all colors in the company and we have management, leadership, and trainers who represent all of the 4 colors: white, red, blue, yellow. Whites are managers and blues are managers. Reds gravitate to leadership roles and so do yellows.
The Color Code doesn’t determine whether someone is honest or dishonest. The Color Code doesn’t determine whether someone is hard-working or lazy, successful or unsuccessful. It doesn’t say if someone is weak or strong. It doesn’t say if they are big or small, skilled or unskilled, educated or uneducated, smart or dumb, rich or poor. It doesn’t even say if they are nice or mean. One color or another doesn’t mean you are more logical or more emotional; it’s simply a way to understand our tendencies and motivations better. And remember that everyone usually has a dose of many colors; very few that have more than 80% of one color.
Your Color Code is truly for you and you alone and you can discover ways to improve by studying it. It gives you some of your strengths and limitations. Your code can provide you with your core motivation but this is not meant to be used as an excuse; it is meant to give you the strength to rise above your limitations. We do not use it as an excuse. If you are a red and tend to be insensitive, find a way to be more caring. If you are a white who avoids conflict, find ways to have meaningful conversations that address your concerns. If you are a blue who is too sensitive, learn how to be confident and give others the benefit of the doubt. If you are a yellow who tends to lose focus, find strategies for staying engaged and making work fun.
We want you to be the best person you can be. When a yellow enjoys their jobs, it stops being a job and their enthusiasm radiates to everyone. When a white becomes a great communicator, they are able to slice through conflict like a hot knife through butter. When a blue loves their team and feels appreciated, they will serve others and feel good inside. When a red sees people as friends, they are able to help the team and those around them go from A to B together with incredible results. To go far, we must all go together and with great leadership comes great accomplishments. A team that goes from A to B together is more successful than a team that is stagnant. When a company can have activities and play together, they are able to have fun together. A family that plays together stays together. We want each of you with all the gifts you have to offer: blue (loyal, friendly, caring), yellow (fun, passionate), red (A to B, efficient), and white (logical, balanced). Working together to meet our full potential is the goal of our managers here at Any Hour and of Jeremy and myself.
Each color is motivated differently and it is good to find out what motivates you and what motivates those you work with. The most successful people find out what is important to others around them and help them get what they want out of life. We learn all about this in the book How to Win Friends and Influence People written in 1936. I’d also suggest reading the books Good to Great, Great by Choice, The Color Code, and Zig Ziglar’s Secret of Closing a Sale. These are our 5 foundational books at Any Hour. Thank you, in advance, for reading or listening to these books. I listen to them and read them often and I believe they will change your life.
Wyatt Hepworth - President
Author: Wyatt Hepworth
Copyright © 2021 by Any Hour Services
Jan 22nd 2021